Marketing Career Zone

Career Development for Marketing Professionals

Archives for the ‘Career Development’ Category

Marketing Jobs: Job Hunting When You Already Have A Job

By Marketing Career Zone • Nov 23rd, 2009 • Category: Job Hunting

Plastering your name and your credentials all over the Internet and attending face-to-face networking events is all very well, but what happens if you are already employed and want to start a new career in sales or marketing or simply want to move to a different company?  Clearly you are not going to want to [...]



If I Can’t Find You, Then Neither Can A Prospective Employer!

By Marketing Career Zone • Nov 16th, 2009 • Category: Internet Marketing, Job Hunting

With up to 80% of jobs lying within the ‘hidden’ market and never being advertised, it clearly makes sense to put the vast majority of your own efforts to find a new marketing job into this area.  Job hunting in the hidden market, unlike the more traditional methods of finding work, however, is not about [...]



The Principles Of Networking

By Marketing Career Zone • Nov 9th, 2009 • Category: Job Hunting, Marketing Techniques

Despite being the No 1 way to find a new job or make a career change, networking, for some people, has a bit of a nasty ring to it.  Somehow it smacks of something false or contrived, of using other people to achieve your own ends.  Those who have jobs in marketing, however, should understand [...]



Personal Branding And The 4 Ps Of Marketing

By Marketing Career Zone • Nov 2nd, 2009 • Category: Job Hunting

Personal branding, along with networking, is of course one of the latest ‘buzz phrases’ in the world of job hunting.  For those of us in marketing jobs, the concept of branding should of course be a familiar one, but do we really know how to apply the concept to ourselves?
Actually, personal branding has much in [...]



Marketing Jobs: How To Get Promoted

By Marketing Career Zone • Oct 13th, 2009 • Category: Career Development, Job Hunting

No matter which job in marketing we choose, for most of us the time will inevitably come when we feel that we have gone as far as we can in our current role and we need greater opportunities.  For some, this means seeking out executive jobs with other companies, but for others who are happy [...]



Career Coaching: DISC Personality Profiles

By Karen Williams • Oct 5th, 2009 • Category: Career Development

Would you like to understand yourself better and know what makes you tick?
Do you want to understand your strengths and learn how to make them even better?
Read on to find out more about how DISC personal profiles can help your marketing career.
Let’s start by giving you a little history about DISC. The DISC personal [...]



Career Coaching: How to get motivated at work

By Karen Williams • Sep 30th, 2009 • Category: Career Development

If you are fed up with your job or struggle to get going when your alarm goes off in the morning, it may be that you are finding it hard to get motivated.
Many people work in a job they dislike or just find it difficult to stay focused at work.  The days seem long and [...]



Career Change: How To Change Direction In Your Marketing Job

By Hannah McNamara • Sep 23rd, 2009 • Category: Career Development

No matter how much research we do into our career of choice at the outset, sometimes there is no substitute for good old-fashioned experience to help us determine whether it really suits or not.  For some, the decision to work in marketing may have been a good one, but over time more specialist areas might [...]



Personal SWOT analysis for career change

By Karen Williams • Sep 10th, 2009 • Category: Career Development

You may have come across SWOT analysis before. Often used when planning a project or any strategic planning process, it is used to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project or in a business venture. It involves specifying the objective of the business venture or project and identifying the internal [...]



Career Coaching: Ten Steps to Improve your Emotional Intelligence

By Karen Williams • Aug 28th, 2009 • Category: Career Development

You may have heard the term Emotional Intelligence (EI or EQ), but what actually is it? What does it mean in practice? And importantly how can you use it to improve your performance at work?
EI describes an ability or skill to perceive, assess and manage the emotions of yourself and others. This includes interpersonal skills [...]



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